 CALL-TO-ACTIONWords that urge the reader, listener, or viewer of a sales promotion message to take an immediate action, such as "Write Now," "Call Now," or (on Internet) "Click Here." A retail advertisement or commercial without a call-to-action is considered incomplete and ineffective. definition by businessdictionary.com 
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 CONTENT MARKETINGa type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.  
BLOG
noun
1. a website containing a writer's or group of writers' own experiences, observations, opinions, etc. and often having images and links to other websites. 2. a single entry or post on such a website. verb (used without object) 1. to maintain or add new entries to a blog. verb (used with object) 2. to express or write about on a blog. definition by Dictionary.com 
 MARKETING CAMPAIGNThe efforts of a company to increase awareness for a particular product or service, or to increase consumer awareness of a business or organization.  SEOshort for "Search Engine Optimization," it is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on the list of results returned by a search engine  |
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